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2月7日

SEO Best Practices | Search Engine Marketing | Link Campaigns

Website Linking = Search Engine Rankings (Page Rank or PR)

Web by JASE's SEO research and website analytics show that link popularity is a strong determiner in achieving high site rankings. These links can be internal, but one way external links are 10 times as important as reciprocal links. Choose your one way links to and from very cautiously. If you are linked to sites under construction or low Page Ranking (PR) sites you get dinged by Google and your PR is affected.

Always remember to link resposnibly - make your link campaigns natural. If you get 10 or even 20 links over night the search engines can tell depending on your history, traffic logs and other data that these links were coerced, fabricated or purchased.

As noted in another blog entry use keywords in your anchor text to enhance your targeted term rankings. Do you know what terms people use and if your competitors are using these terms? Find out with

comphrehensive keyword research services.

1月24日

Search Engine Marketing - SEO Best Practices | Website Design

After thinking more about best practices, I realized that I missed a step. And that is design and develop a quality website.


Make the website design easy to navigate, informative, and intuitive to your website visitors. If your web site is hard to understand, unattractive, plays music that can't be turned off or has flash that is distracting and slow loading, it won't matter how well search engine optimization has been implemented - PEOPLE ARE GOING TO LEAVE!

1月17日

Search Engine Marketing – SEO Best Practices - anchor text

Anchor Text of Links

When creating links internally you should use your keywords. It is important to pick keywords that describe the page being delivered when clicked. Search engines give credit to the landing page based on the anchor text that was used. Also the positioning of your keywords is important in the anchor text. If you want to be found for a certain phrase you should use that phrase word for word. If you want to be found for a couple of keywords in any order you can change the keyword proximity in a link's anchor text.

 

It is so important to do keyword research.This keyword research is used in all your seo best practices implementation, title tag, anchor text and page content.

 

Visit your orange county seo consultant today for more search engine optimization tips and a free seo website analysis when you mention this blog space.

SEO Best Practices - Search Engine Marketing Consultant Services

1月13日

Search engine marketing - Seo Best Practices - meta title tag

Search Engine Optimization Best Practices

 

 

Search engine optimization Internet Marketing revolves around over 100 top optimization implementation best practices. Each search engine has different limits and specifications for their individual ranking algorithm. The following ia a top SEO best practices for increasing search engine visibility in all the search engines. Web by JASE Orange County SEO Consultant; implements these SEO best practices using different variations to target different search engines for maximum search engine saturation.

The first SEO Best Practice:


Meta Title Tag - Denoted by the <title> tags in HTML, this tag always shows at the top of a browser window and often appears in the Search engine results pages (SERPs) as the title of the web page.

  • Your meta title tag should be the very first tag in your head section of your web page source code.
  • The meta title tag should be anywhere between 63 and 120 characters in length; depending on the search engine in question.
      • Google meta title tag - 63 characters in length
      • Yahoo meta title tag - 120 characters in length
  • Meta title tag should not contain any stop words or Google exclusion terms
      • a, an, the, or, and, of
  • Meta title tag should focus on the content of the page, usually 2 or 3 key phrases - Keyword Focus
  • Meta title tag should have the most important keywords first in the title - Keyword Proximity
  • Limit your title to only the most important keywords - keyword density
  • Try to use your most important term at least twice - keyword frequency

Writing good titles is very important for several reasons.

  1. The search engines use the title as the clickable portion in the search engine results pages (SERP'S).
  2. If you have a good descriptive targeted title you will get a higher percentage of click through.
  3. Search engines use the title in figuring out rank.

If you have any questions or would like to hire a SEO Consultant fill out this seo contact form and someone will get back to you within 24 hours.


1月11日

Google Analytics Starts to take Signups for Google Analytics

Google Analytics Starts to take Signups for Google Analytics

 

Google Analytics Login Page gives you this information.

"We're pleased to announce that we've begun re-opening signups for Google Analytics on an invitation basis. For more information on when you might receive an invitation, please read our Progress Updates page."

 

If you would like information about Google Analytics or need an search engine marketing analytics consultant

1月5日

Snap PPC | Snap CPC | Cost Per Click

It seems that the affiliate program models are changing. It used to be models like this web hosting affiliate program.
 
Now it seems that there is a new spin on the pay for conversion model. Snap has a pay per click that you only pay for the click if it converts. Now that seems to me a open ended offer. Snap says on the site that it is for anything that is a predetermined conversion; a sign-up, a sale or lead or just traffic.
 
Now my question is what if your site sucks? And there is now way in hell that it would convert due to bad order forms, poor processing or bad implementation like small text or bad color choices? The list is quite long of all the things that can go wrong as we offer advice on all these types of issues. Internet Marketing Consultant
 
What good is traffic if you can not convert? Dan Thies told me one time "I would rather triple conversions that triple traffic" In most cases conversions mean sales.A lot of traffic doesn’t feed the babies or put gas in the car. It is all about the money, got to feed those babies.
 
 
12月16日

SEO Time Goes So Fast

Can you believe that Jagger is almost three weeks behind us? It is kinda exciting looking forward to the next massive flux. We were lucky last update. We did not loose any clients to the update and actually gain three. I wonder if this is the way it is for all white hat seo companies?
 
Here is to a great new year, SEO is growing with the news that Google will now rate the landing pages for adwords. Now paid search needs more optimization!!
 
As always feel free to contact an Orange County SEO at www.jasontchandler.com/seo-contact.aspx
12月5日

Microsoft MSN Spaces – Ending the year with a bang.

Microsoft has made it easy to speak your mind with MSN My Space; when ever you feel like it! If you are going to do a blog you have to keep it current. If you don’t care about your blog, why would any one else. There is a lot of great information in blogs these days. People just ramble off their mind leaving good tips and tricks.
11月29日

Google Analytics - Free urchin

Free Google Analytics is still locked down due to massive sign ups. We are seeing changes daily to our account as they fix bugs an enhace existing services.
 
The on the fly graphics and geo map overlyas are really cool.
Come to the Orange County SEO Internet Marketing website for more info.
11月24日

SEO Orange County

Hello world. This is the third blog that I have created in the last week or so. It is crazy. I got the itch first to do it for my search engine optimization - Internet marketing job during the day. Then I decide that maybe I should start to communicate with my family using the blog. No person to have to choose to write to just an update on my four kids, wife, life and the bills. Oh, yeah and now the puppy soon to be a dog issues.

 

so now how did I get here? Well I found some really great search engine optimization - internet marketing collateral that I just had to share with pay per click management co-worker. So to get to him I download the new MSN Messenger. And now low and behold I see this space at MSN. Well here I am why not.

 

So if you need any search engine optimization - internet marketing here I am, just contact