Website Linking = Search Engine Rankings (Page Rank or PR)

Web by JASE's SEO research and website analytics show that link popularity is a strong determiner in achieving high site rankings. These links can be internal, but one way external links are 10 times as important as reciprocal links. Choose your one way links to and from very cautiously. If you are linked to sites under construction or low Page Ranking (PR) sites you get dinged by Google and your PR is affected.

Always remember to link resposnibly - make your link campaigns natural. If you get 10 or even 20 links over night the search engines can tell depending on your history, traffic logs and other data that these links were coerced, fabricated or purchased.

As noted in another blog entry use keywords in your anchor text to enhance your targeted term rankings. Do you know what terms people use and if your competitors are using these terms? Find out with

comphrehensive keyword research services.